Cole-Parmer teamed up with RankSense to develop creative ways to improve their organic search snippets and ultimately boost conversion rates.READ POST
Avoid tens of thousands of dollars in opportunity cost by addressing SEO opportunities fast
Optimize tens of thousands of pages per day effortlessly
Free up your time to manage a growing number of marketing channels
Enjoy full control of any changes to your site and preview the changes before they go live in production
Delight your executives with amazing SEO results that you fully vetted
Learn which optimizations actually work at any time
RankSense can detect traffic-killing SEO issues in real time, and send instant notifications to your e-mail, phone or Slack channel. You have full control of the type of alerts you receive by severity and the frequency of alerts.
RankSense is trusted by global brands processing millions of
dollars in online revenue
Cole-Parmer is owned by private equity so our corporate goal is very simple: make money. My goal is, ‘Make more today than yesterday.’ If RankSense weren’t helping me do that, we wouldn’t still be working together over five years. I always see good ROI with RankSense. They’ve helped us increase traffic, clicks, and achieve lower bounce rates. Their statisticians provide daily detailed analysis of KPI – key performance indicators – and that’s the proof.
Sr. Manager of Online Marketing
48%PAGES INDEXED INCREASE
Since [November 4, 2016] we’ve seen traffic grow 46% YoY and a revenue increase of 84% YoY. Our non-branded traffic is now 43% of our overall traffic. It was at 39% two months ago. We went from 5,811 links to our site last month to 8,070 links to our site.
Former E-Commerce Manager
MoreBeer’s downtrend was reverted within six weeks of implementing RankSense. After another two weeks, their traffic was up +21.8% YOY, and it has been holding at +20-22% since then. RankSense allowed MoreBeer to implement SEO recommendations throughout their whole site, automatically. Chris said, “[RankSense] fixes all your bad links. It redirects them for you. It fixes your meta tags or descriptions, or makes ones if they don’t exist. It does all this tedious work in an artificial intelligence manner.”
What do you do when you’re losing organic traffic and you don’t know why? An SEO audit from an expert like Hamlet can help, but they often come with so many recommendations that it’s difficult to execute everything. How do you know which changes are worth your time and resources?
I’ll walk you through a case study of an ecommerce site that went from a traffic downtrend to growth in a couple of months. Their traffic was at -12.8% YOY for 2016. After the first month, the traffic was at -7.3%.