Tag Archives: branding

Keepers and Sneezers: Two signals of branding success

August 31, 2007

The power of branding I talked about defensible traffic in my previous post, but ultimately all your traffic sources can disappear, leaving you only with the visitors that remember your site, the ones that do not need to follow a link or click on a Google Ad. For me, those visitors are an excellent measure...

Grade School Blogger: Seeking attention through controversy

August 11, 2007

For marketers, branding is an easy concept. For me, as a technical guy, it took me a while to get it. The more people aware that you or your product exists, the better the chance that they will buy from you. Simple, right? But how do you get people to notice you in the first...

What is the problem with generic product names?

June 25, 2007

If you have read my about page, you already know one of my businesses: NearshoreAgents. You can learn more about what we do by visiting the website. I want to share a nice little debate I recently had with the company's marketing and sales director, Michael Payne. We were brainstorming the right name for a...

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Getting Started with NLP and Python for SEO [Webinar]

Custom Python scripts are much more customizable than Excel spreadsheets.  This is good news for SEOs — this can lead to optimization opportunities and low-hanging fruit.  One way you can use Python to uncover these opportunities is by pairing it with natural language processing. This way, you can match how your audience searches with your...

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Making it easier to implement SEO changes on your website

Changes to the RankSense SEO rules interface

As we continue to improve the RankSense app for Cloudflare, we are always working to make the app more intuitive and easy to use. I'm pleased to share that we have made significant changes to our SEO rules interface in the settings tab of our app. It is now easier to publish multiple rules sheets and to see which changes have not yet been published to production.

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How to Find Content Gaps at Scale: Atrapalo vs Skyscanner

For the following Ranksense Webinar, we were joined by Antoine Eripret, who works at Liligo as an SEO lead. Liligo.com is a travel search engine which instantly searches all available flight, bus and train prices on an exhaustive number of travel sites such as online travel agencies, major and low-cost airlines and tour-operators. In this...

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Exciting News!
seoClarity acquires RankSense

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