Posts by Hamlet Batista

An Exciting New B2B Partnership with ZeroBounce

June 16, 2020

Last year I wrote about a huge bet I made when I decided to move our software to the emerging Cloudflare Workers platform. I thought it would be a good move for us so I’m glad it actually turned out to be a game changer! The main benefit has been that it has allowed us...

Empowering a New Generation of SEOs with Python

March 14, 2019

Over the past couple of months, I’ve begun to write articles about the practical application of Python and data science in an SEO context. Why? Because I realized that as a community, we spend a lot of our time trying to guess where pages will rank, our work takes forever to yield results, and sadly...

Letting Go to Get Ahead: Trading Hard Business Decisions for Growth

February 16, 2019

Last year, I made a major business decision for the company that cost us hundreds of thousands of dollars, countless hours of R&D, and innumerable lines of code. Instead of remaining on the Google Cloud platform where we’d spent years building and maintaining a robust reverse proxy network for our services, I decided to move...

When SEO is Not Enough to Grow Your Business

January 11, 2019

At RankSense, businesses come to us with SEO needs because they realize that search engine optimization is one of the best ways to increase visibility for their company and sales of their products. For many of our clients, that is the case and we are happy to help them grow. However, we have other clients...

Why We Guarantee a 15% Revenue Lift

October 06, 2017

Guarantees in SEO are practically non-existent, but we're able to guarantee 15% revenue lift to the clients we choose to work with. Find out how.

Additional Ways to Use Chrome Developer Tools for SEO

January 31, 2017

I recently read Aleyda’s excellent post about using Chrome Developer Tools for SEO, and as I’m also a big fan of DevTools, I am going to share my own use cases. Misplaced SEO tags If you are reviewing correct SEO tag implementations by only using View Source, or running an SEO spider, you might be...

How to Get Googlebot to “Teach You” Advanced SEO

January 30, 2012

I recently worked on an enterprise-level client’s non-SEO related project where the goal was to confirm or deny that their new product: 1)  Was not doing anything that could be considered black hat. 2)  Was providing any SEO benefit for their clients. The problems you face with projects like this is that Google doesn’t provide...

Are You Ready To Join The Evolution Of Affiliate Marketing?

August 01, 2010

Last December, while speaking at an affiliate convention in LA, I had the opportunity to share a panel with Dush Ramachandran, the vice president of sales, marketing, and business development for ClickBank. We talked about some of the challenges facing his organization. One of those challenges is the fact that after years of success, many...

Here is Why Now Is The Best Time To Be In The SEO Business

June 23, 2010

It seems like every time I check up on blogs someone is decrying the bygone days of search engine optimization as if it has been dead for years. This strikes me as more than strange. Granted, many of the old black hat techniques are certainly no longer viable. Google continues to create better and better...

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Book Summary: Sales Engagement by Medina, Altschuler, and Kosoglow

Book Summary: Sales Engagement by Medina, Altschuler, and Kosoglow

My name is Jason Levin and I am a Marketing Consultant for RankSense. I help our users achieve their goals with our technology and educational resources.  I am a big fan of business books, and enjoy sharing my findings with others.  Last month, I covered The Sales Acceleration Formula by Mark Roberge. In this article,...

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Tutorial: Implementing “View All” Canonical Tags to Fix Pagination Issues

Whether it’s used on an e-commerce site or a forum, pagination is the process of dividing category pages into several smaller sets in order to display information in a more organized manner. While pagination is a great and efficient technique, SEO issues can often arise within Content Management Systems (CMS), specifically with canonicalizing these paginated...

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Tutorial: How to Use Unavailable_After Tags to Increase SEO Crawling Efficiency

Table of Contents Introduction to Unavailable_After Practical Uses Implementing “Unavailable_After” Using the RankSense SEO Tool Using the RankSense SEO tool to verify your changes Introduction to Unavailable_After Put simply, unavailable_after tags send a signal to search engines letting them know that the contents of a page should not be crawled after a certain date. Unlike...

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