I am working on a killer post for next Monday where I am going to detail my best kept secret: a very simple technique to identify keywords with high demand and little or no competition.
Do you want to have keywords like this?
I've asked several A-list bloggers for their niche finding formula. And guess what: they don't have time or don't think it's a good idea to share it. I can't blame them. Sharing this powerful information will render it practically ineffective and can cost them thousands of dollars in revenue due to the increased competition.
My blog reader Paul Montwill started the fire when he dared to ask me for such information. I am sure he will be delighted when I post my technique next Monday.
Here are a couple of tidbits I was able to squeeze out of Aaron Wall and Neil Patel. They are busy guys and I am glad they took the time to respond:
if he wants to become an SEO consultant then the easiest way to learn marketing is to start marketing one of his own sites… preferably covering a topic he is passionate about. Aaron Wall
The way I usually start is to look at terms that have a high CPC and
then from there I look for the least competitive ones and go after
them. I don't know of a quick way to do this because I myself don't
really do it, but there maybe some easy ways. Neil Patel
What Neil mentions applies when you are planning to do SEO only. For PPC, you don't want to pay high bid prices. In either case, what I personally look for is for terms that have high demand (search volume), good profit per sale, and low competition. The profit per sale depends on the product and the affiliate commission you would get paid.
To measure the level of competition, I use two basic methods. If I am going to do PPC (which I usually do to start), I check the level of competing Adwords advertisers. In the case of SEO, I check the SERPS (search engine result pages) to see how many sites are ranking organically for those terms.
How can you find those terms in the first place?
That is what I am going to answer in Monday's post. I will include very detailed instructions and examples too.
I am still debating whether this is a good idea. Am I going to take food from my table by doing this? Probably, but as I've committed myself to share, I guess I don't have an option. I have to stick to my word.
Please leave some comments and let me know if this is something that you'll find useful. Would I be giving away too much? To share, or not to share: that is the question.
June 29, 2007 at 5:15 am
Looking forward to it... Do you use wordtracker to do keyword analysis, or are there others you prefer? I tried wordtracker recently, it was pretty good, but had expected a little more from it to be honest. I have increased traffic using it though and am thinking of getting an annual account... you opinion on that would be good. Before that I was just using overture, the google adword's analysis you picture above, google zeitgeist and a beta Microsoft keyword analyzer too. Also if I find interesting niche books I check out that niche online... Jez
June 29, 2007 at 10:50 am
I only use Google Adwords Keyword tool. They receive more than 50% of all searches. Their data must be far more useful than providers whose data only accounts for 1%.
June 29, 2007 at 5:19 am
Well, i think this information would be very helpful for us, the ones that are beginning in the online marketing career. Identifying niche keywords is an art that not everybody have. Lets wait for that homerun.
June 29, 2007 at 10:53 am
Luis, Thanks for your comment. Disclosure: Luis is one of my top guys and Spanish is our native language ;)
June 29, 2007 at 5:46 am
Thank you for taking my corespondence so seriously. I decided to write to you as I found your blog very professional and I like what you say about sharing. I even started my blog: <a href="http://www.sharingmatters.com" rel="nofollow"> <a href="http://www.sharingmatters.com</a>" target="_blank">www.sharingmatters.com</a></a> although I am not really sure which way to go with it but I do believe that sharing, to some point, is good for everybody. Google guys just wanted great solutions and made our life easier. They were excited by their idea and didn't even think about money in the very first place. I believe this model works. In 1998 I started an Internet magazine about RPG and it became quite successful. Since then I have been doing different design programming for the Internet but I have never really jumped into SEO. Recently I have built a web portal for one of my clients and I was amazed with the results of all SEO techniques I used - my knowledge many of suggestions from <a href="http://www.seomoz.org" rel="nofollow">seomoz.org</a> which I found great. So I would like to be pro in SEO, I am aware of the techniques, I know the background but I would like to ask professionals for clues. I know how to pan for gold and I will be improving it, but a little advice which river is worth exploring would be appreciated. For Hamlet it was 'viagra' and 'affiliate' and probably there are some other 'juicy' areas worth looking at. I am not asking for ready-to-go solutions but directions. Show me the path, I will follow it and work hard! Thanks!
June 29, 2007 at 11:17 am
Paul, Thanks for your comment. Stay tuned and I am sure you won't be disappointed.
June 29, 2007 at 11:41 am
:). Sure. But something about Matthew 7:6... I'd love to hear how you're doing, but well, I won't start preaching. My support either way :D.
July 1, 2007 at 6:41 pm
Wing, Thanks a lot for your support. That is an excellent verse to explain my dilemma. I am doing great. Thanks for asking. It seems that there are readers that appreciate what I am sharing. I am hoping they can put it to good use and share with others as well.
June 29, 2007 at 1:00 pm
Hamlet, I also already thought about using the Adwords keyword tool as source for a script to automatically find keywords with the best "search volume"/"advertiser" ratio. Unfortunately Google seems to hide the information in the page source code very well. I'm curious how your technique works! Thanks for sharing!
July 1, 2007 at 6:42 pm
phrench, I use Google Adwords API for this. It is not free, but definitely worth every penny.
June 29, 2007 at 8:43 pm
I can't wait. I am very curious. Monday will be a great day.
July 1, 2007 at 12:30 pm
I must say you've piqued my interest :)