Posts by Anirudh Tatavarthi

Tutorial: How to Use Unavailable_After Tags to Increase SEO Crawling Efficiency

September 01, 2020

Table of Contents Introduction to Unavailable_After Practical Uses Implementing “Unavailable_After” Using the RankSense SEO Tool Using the RankSense SEO tool to verify your changes Introduction to Unavailable_After Put simply, unavailable_after tags send a signal to search engines letting them know that the contents of a page should not be crawled after a certain date. Unlike...

Tutorial: How to Optimize Your Website’s Crawler Budget with Robots.txt Directives for Better SEO Results

August 20, 2020

Table of Contents Introduction Crawler traps created by faceted navigation Fixing crawler traps through the implementation of robots.txt directives  Manually checking the faceted navigation Using the RankSense app to identify and fix crawler traps Introduction It is crucial for SEO that every website gets crawled by a search engine’s web crawler, such as Google’s Googlebot....

Webinar Recap: How to Test robots.txt Against XML Sitemaps URLs using Python

August 18, 2020

For the following RankSense webinar, we were joined by Elias Dabbas, the owner of The Media Supermarket, here to run us through his Python script for testing robots.txt. Elias takes us through his programming journey as a marketer, detailing the key struggles and his takeaways. He also provides a lot of insight into his script,...

Tutorial: Implementing Self-Referential Canonical Tags to Fix SEO Issues Arising From Incorrect Pagination

June 30, 2020

Pagination is a common technique used for the design of websites that offer a large amount of content to their users. For example, e-commerce websites commonly use pagination in order to display their products in a more organized manner.  However, what you may not know is that some popular Content Management Systems (CMS) incorrectly treat...

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Book Summary: Sales Engagement by Medina, Altschuler, and Kosoglow

Book Summary: Sales Engagement by Medina, Altschuler, and Kosoglow

My name is Jason Levin and I am a Marketing Consultant for RankSense. I help our users achieve their goals with our technology and educational resources.  I am a big fan of business books, and enjoy sharing my findings with others.  Last month, I covered The Sales Acceleration Formula by Mark Roberge. In this article,...

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Tutorial: Implementing “View All” Canonical Tags to Fix Pagination Issues

Whether it’s used on an e-commerce site or a forum, pagination is the process of dividing category pages into several smaller sets in order to display information in a more organized manner. While pagination is a great and efficient technique, SEO issues can often arise within Content Management Systems (CMS), specifically with canonicalizing these paginated...

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Tutorial: How to Use Unavailable_After Tags to Increase SEO Crawling Efficiency

Table of Contents Introduction to Unavailable_After Practical Uses Implementing “Unavailable_After” Using the RankSense SEO Tool Using the RankSense SEO tool to verify your changes Introduction to Unavailable_After Put simply, unavailable_after tags send a signal to search engines letting them know that the contents of a page should not be crawled after a certain date. Unlike...

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