Introduction This step-by-step tutorial is designed to help developers and users indicate paginated content in the Magento Ecommerce Platform collection of products. Google search engine will be able to treat multiple pages of products as a single entity and understand that the pages are a logical sequence. Hence, the value of inbound links will not […]
Introduction This step-by-step tutorial is designed to help developers and users optimize use of canonical link meta tags in Magento Ecommerce Platform content pages, category pages, and product pages. Search engines such as Google, Bing, Yandex, and Yahoo! impose duplicate content penalties on websites, which may affect their ranking in search results. Canonical URLs help […]
I recently worked on an enterprise-level client’s non-SEO related project where the goal was to confirm or deny that their new product: 1) Was not doing anything that could be considered black hat. 2) Was providing any SEO benefit for their clients. The problems you face with projects like this is that Google doesn’t provide […]
Last December, while speaking at an affiliate convention in LA, I had the opportunity to share a panel with Dush Ramachandran, the vice president of sales, marketing, and business development for ClickBank. We talked about some of the challenges facing his organization. One of those challenges is the fact that after years of success, many […]
It seems like every time I check up on blogs someone is decrying the bygone days of search engine optimization as if it has been dead for years. This strikes me as more than strange. Granted, many of the old black hat techniques are certainly no longer viable. Google continues to create better and better […]
On Friday, we organized the very first RankSense SEO webinar entitled Searching for Results. If you missed the webinar you can access a recording of the live event here… During this inaugural webinar, Hamlet covered several key SEO topics including: Solutions to Common SEO Problems Creating successful content How to attract successful traffic How to […]
Apparently Adam Audette from AudetteMedia thinks so. Thanks for the recognition, Adam! 🙂
You have probably heard about the two most important metrics for the success of a website: traffic and conversions. No one will dispute that the more traffic you receive, and the better that traffic converts, the more sales/profits you are going to make. Entire professions are dedicated to driving traffic to your website and to […]
I’ve been meaning to write this post for a while—especially after following the contentious discussion in the comments of my last post. Rand Fishkin talks about why SEO firms should not guarantee rankings, and for the most part I agree with everything he says. But I am going to come down on the other side […]
There’s been an interesting debate on WebmasterWorld, Search Engine Roundtable, Sphinn, SitePoint and Search Engine Watch about Google’s recent block of popular rank-checking tools like WebPosition Gold and WebCEO. It appears that clients are very used to tracking their SEO consultants’ efforts and gauging their success by looking at the regular rankings report. But querying […]
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